Chery Commercial Vehicle has launched its Future Super Commercial Vehicle (FSCV) strategy at the Commercial Vehicle Show in Birmingham, alongside the global debut of its DELIVAN brand.
The launch marks the firm’s entry into the UK and European markets as an OEM, with a proposition spanning vehicles, charging, service, telematics, digital platforms, aftermarket and lifecycle support.
DELIVAN is positioned as the first implementation of the FSCV strategy, introducing a new generation of commercial vehicles designed for urban logistics, last-mile delivery and fleet operations.
The debut includes a concept line-up comprising an intelligent mobility show vehicle, a ‘micro-cargo’ concept for dense urban operations and a ‘robot-cargo’ concept exploring autonomous logistics applications in controlled environments such as campuses and warehouses.
The DELIVAN range is structured across three layers, DELIVAN PRO, DELIVAN X and DELIVAN I, designed to offer varying levels of service capability, customisation and intelligent technology depending on operational requirements.
Chery said the FSCV strategy is built around an integrated ecosystem approach, combining vehicles, software and data connectivity to enable real-time monitoring, predictive maintenance and improved fleet efficiency.
The UK has been selected as the first market for the global debut, with the company citing its position as a key commercial vehicle market and testing ground for new mobility solutions.
Gong Yueqiong, vice president of Chery Holding Group and general manager of Chery Commercial Vehicle, said: “Our Future Super Commercial Vehicle strategy is designed to redefine the role of commercial vehicles in a zero-carbon, intelligent era. It is not simply about products, but about establishing a new paradigm – one that integrates technology, data and ecosystem capability to create greater value for customers. With DELIVAN, we are bringing this paradigm to Europe for the first time, combining global expertise with local development to deliver a new model for commercial vehicle innovation and international collaboration.”
Jolly Yang, vice president of Chery Commercial Vehicle and chief executive officer of DELIVAN, added: “With DELIVAN, we are introducing a new generation of commercial vehicles designed specifically for European operations. By combining intelligent systems, modular thinking and a connected ecosystem, DELIVAN enables fleets to operate more efficiently, adapt more easily, and deliver greater value across their lifecycle.”
The debut at the Commercial Vehicle Show marks the first stage of the company’s FSCV rollout in Europe, with further product development and partnerships expected to follow.
