THE fleet sector is facing a digital skills crisis that will hold back its growth and profitability, warns technology firm Digital INNK.
New technologies are driving more efficient customer service and management of the supply chain. While artificial intelligence (AI) can make the fleet management process faster and more efficient. However, these benefits won’t be realised if the fleet sector fails to attract the talent it needs.
A recent study of 5,000 UK workers by consultancy AND Digital found that 81% of UK managing directors believe that their organisation is suffering due to a lack of digital skills.
Running a vehicle for business?
Don't leave yourself out of pocket - a guide to what you can claim.
Save time and money
All the information you will ever need in one place
Commenting on the issue, Martin Drake, chief commercial officer at fleet software company, Digital INNK, said: “Fleet companies understand the benefits of digital transformation but are finding the brakes applied to their plans by the lack of digital skills available in the sector. We are working with many companies as an outsourced team to help them realise their ambitions and accelerate digital programmes.”
Digital INNK argues that the industry needs to act together to address the issue and attract more digital talent into the sector.
It advises any firm looking to address the need for digital skills to start by identifying the key skills needed to deliver programmes and encourage staff members to undertake training and work with partners to upskill. Additionally, building a culture of continuous learning and rewarding those who embrace learning and development will pay dividends. A rewarding career path emphasises learning and development as a continual process rather than as a one-time short-term aim.
Drake said: “Companies like ours can mitigate the impact of the skills gap by partnering with fleets. We bring a deep knowledge of the cloud-based technology and AI that will drive the next era of fleet management.”
13Apr
Van Monster – Highly commended for remarketing
LAUNCHED in 2014, Van Monster has built its reputation on selling high-quality, low mileage, used commercial vehicles direct to businesses and private buyers. With a wide range of used vans
12Apr
Northgate – Highly commended for long term rental
NORTHGATE Vehicle Hire offers a comprehensive range of support packages for its SME operators, with a wide range of fleet solutions to meet the diverse needs of business customers at
SUPPORTING SME customers is at the heart of JCT600’s leasing operations, no matter their size. All customers have access to the same industry-leading solutions, service and technology, including salary sacrifice
05Apr
Adding value – Europcar, winner Best Short Term Rental Award
THE past two years have proved that the role of a good rental company should be all about ‘adding value’. Europcar does the basics – and much more, smoothing every
04Apr
One stop shop – Ogilvie Fleet, Best Company Car Programme
FOR the businesses that run their company car programmes through Ogilvie Fleet, the number one objective is to provide a one-stop-shop of industry-leading fleet management services for businesses of all
03Apr
Smoothing the rental journey – Europcar, Long Term Rental Award
SMOOTHING every aspect of the SME journey through the practical application of technology, underpinned by loyalty to customers – just two of the reasons the judges selected Europcar Mobility Group
29Mar
Aston Barclay – Winner Business Motoring Best Remarketing Service
ASTON BARCLAY has created a suite of digital platforms which integrate with its network of six physical hubs to facilitate the sale of used vehicles from franchised dealer groups, car
28Mar
Europcar – winner, Business Motoring Best Mobility Solutions
THE mobility needs of small and medium enterprises have changed since the pandemic. Understanding what SME’s need was key to Europcar winning this year’s Business Motoring Best Mobility Solutions Provider.
22Mar
Smart choice – Ohme, a Business Motoring Awards winner
Ohme is on a mission is to speed up the adoption of EVs through simplifying the charging experience and promoting grid balancing innovation to charge EVs in the cheapest and
20Mar
Top awards for Ogilvie Fleet
Ogilvie Fleet is the trusted leasing partner of more than 2,000 SME organisations and a number of larger corporates – and now a winner of the Best Leasing Company category
Thinking of the switch to electric?
Need help in finding the right electric vehicle for you? Compare driving range, battery capacity, charging time, price, and features to find the perfect EV for you.
Chris Wright has been covering the automotive industry nationally and internationally for 30 years. Following spells with consumer titles he became News Editor of Automotive Management (AM), Editor of Automotive International, International Editor for Detroit-based Automotive News, and Editor of Dealer Update. He has also co-authored several FT Management Reports and contributes regularly to Justauto.com
Leave A Comment