Simply Asset Finance reaches £2bn loan milestone

Simply Asset Finance, the specialist business lending provider, has reached a £2bn total loan origination milestone following a successful Q3 2025.

2025 saw Simply grow its gross loan book to £543m, and increase its customer base to 13,000 as the business brought digital origination channels onstream and introduced products such as commercial loans to its suite of finance solutions.

Simply said its growth in 2025 was driven by enhancements to its proprietary technology proposition and strong regional results.

In July, Simply unveiled Kara, its virtual agent powered by artificial intelligence, which draws on the business’s historical data to improve user experience, streamline processes and expedite lending decisions.

Mike Randall, CEO at Simply Asset Finance, said: “Our growth this year has built on the momentum of 2024, and reaching £2bn is a clear milestone for the business.

“All our channels have driven that progress, with rising demand for specialist lending helping us expand our footprint and support even more SMEs across the UK.

“Despite a year of challenging economic conditions, small businesses have remained resilient and ready to invest. Kara has been central to meeting demand quickly and efficiently – and we expect her value to our customers will only grow.

“As we head into 2026, we’re focused on carrying this momentum forward and working with even more brilliant businesses to unlock their potential.”