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AlphaGuide app now offer more self-service solutions

Alphabet is already working on developing further functionality for the app, to support Alphabet’s drivers during the whole Lease Cycle with payment options, order updates, email based log-ins and LCV driver checklists which they can submit directly to their fleet manager.
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7 October 2020

ALPHABET (GB) has released the latest version of its AlphaGuide app, which has been redesigned for enhanced user experience and performance.

The App now offers more self-service solutions, making it easier and faster to access helpful functions, such as the mileage tracker, nearby fuel and charge stations, service booking options, damage reporting, tyre replacements and bespoke hotlines, which are tailored to individual customers.

Markus Deusing, Global Chief Commercial Officer at Alphabet, said: “The easy accessibility of important functions is not just for convenience. We think about the moments when our drivers need our services the most in stressful situations like minor accidents, a flat tyre or for paying a fine. The new AlphaGuide app is going to be the central point for all of the driver’s mobility needs.”

Alphabet is already working on developing further functionality for the app, to support Alphabet’s drivers during the whole Lease Cycle with payment options, order updates, email based log-ins and LCV driver checklists which they can submit directly to their fleet manager.

Deusing added: “Back in 2010, we were the first provider in our industry to introduce such an app – and we are continually working to improve and add new features to it.

“For example, enabling activation and payment at electric charging stations via the app will provide a more seamless and less complicated experience.

Moreover, we are also working on the launch of a new feature which combines image recognition and machine learning.”

The new feature will detect minor issues like scratches, tyre or glass damage through the smart phone camera and automatically suggest helpful services like roadside assistance.

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Chris Wright

Chris Wright

Chris Wright has been covering the automotive industry nationally and internationally for 30 years. Following spells with consumer titles he became News Editor of Automotive Management (AM), Editor of Automotive International, International Editor for Detroit-based Automotive News, and Editor of Dealer Update. He has also co-authored several FT Management Reports and contributes regularly to Justauto.com

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