Look for BVRLA accreditation when using car brokers

By John Lewis, chief executive, BVRLA

Stockbroker, mortgage broker, insurance broker, leasing broker – there are many types of middleman that make a living from giving people help and advice with financial products and services.

Practitioners need to be customer friendly, have a thorough knowledge of what they are selling, and be good at explaining complex financial matters in layman’s terms.

Brokers also need to inspire trust. In these credit crunch-afflicted times customers and suppliers are looking for reassurance: that they can rely on the person or company they are dealing with; and that they operate to some sort of standard.

Contract hire companies are increasingly relying on car leasing brokers as a vital sales channel, particularly in the SME (Small- and Medium-Enterprise) sector.

The best way for leasing brokers to establish, measure and maintain standards is through some form of accreditation: British Vehicle Rental and Leasing Association (BVRLA) membership provides this. Belonging to a long established trade association, recognised by the government, provides an extra degree of credibility with customers. And introduces the broker to a range of networking possibilities with other members.

Membership also provides some more tangible benefits. Leasing broker members can take advantage of the association’s free legal helpline, information portal and a range of training courses and seminars.

BVRLA standards for leasing brokers

But it is not just a question of signing up and enjoying the fruits of membership. To be considered, a leasing broker has to: