Richard Harrison CV
- Newly appointed director of SEAT in the UK
- Joins the UK operation after three and a half year stint working for SEAT in Spain
- First joined SEAT in 2007
- Richard replaces Neil Williamson who goes to a senior role within the Volkswagen Group
“After two years at SEAT UK, it’s a very different landscape: a whole host of new models have come to market, with the launch of the new Leon – now a family of three – plus the CUPRA and X-PERIENCE models. The ‘leonisation’ of the brand has meant business profitability has improved and our network is seeing the rewards. The future for them is very positive, with a new look CI refresh currently on roll out to our dealers, and a great product pipeline,” said outgoing director Neil Williamson.
“I wish Richard all the best in his new role, and am sure that his time back in the UK will be tremendously successful. He has a fantastic team to work with and there are great plans ahead for the brand.”
Richard Harrison first joined SEAT UK in 2007 as head of sales operations, having previously worked in senior sales and marketing roles for Renault in the UK.
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Click here to read the editor’s blog with Neil Williamson
