Managing Director of Vanarama, Andy Alderson, said;

“I believe that the increased brand awareness has led new customers to consider leasing for their next vehicle, accelerating Vanarama’s growth at the same time as boosting the leasing industry as a whole. This means we are ideally placed to grow further in the 2015-16 season.

“Our first season has demonstrated just how effective a major sponsorship can be in achieving brand recognition. As we move towards next season I look forward to raising the profile of non-league football while cementing that brand awareness still further in the minds of van driving football supporters!”

SportQuake Founder and CEO Matt House commented:

“Non-league football fans and van drivers go together like strawberries and cream. The regional nature of Vanarama’s franchisee business matches perfectly with the National League’s three divisions and 68 member clubs located across the country.

“The National League has also benefitted from having such a driven sponsor on board and the tone of Vanarama’s communications and activation this season have resonated with the National League’s fanbase.

“SportQuake specialises in creating and delivering world-leading two-way partnerships for rights-owners and brands. The Vanarama National League is a textbook example.”