Press day at the Geneva Motor Show.
The hotels in Geneva include a free travel pass on public transport. Which is good news. And it’s easy to jump on the train to the airport. The exhibition halls are a short walk from there.
It’s all very simply and convenient.
A motor show wouldn’t be the same without meeting Peter Wyhinny, the head of SEAT. He’s so full of enthusiasm for his brand it’s highly infectious.
SEAT was launching its new Exeo ST model – an estate version of its new EXEO saloon. Based on the old Audi A4 Avant, the ST looks more successful than the saloon.
Peter told me that SEAT had a new business sales manager, Nick Andrews. Nick comes from Audi – another part of the Volkswagen Group – where he was leasing manager. So he knows the ropes. “We get someone who’s plug and play,” enthused Peter. “He’s really wound up and keen to go.”
We also talked about the car market. Peter reckons that now’s the time to buy. “Both new and used prices are going up,” said Peter. While I agreed about new, I was interested about Peter’s view on used prices. Values of secondhand cars have really suffered recently.
“As new car prices rise, it tends to pull up the values of secondhand cars. They can’t remain on the floor,” explained Peter.
Given the recent figures I’ve seen from BCA’s auction news, Peter has a point.
So if you want a new car. Or a new used car. The message is this: don’t delay.
SEAT’s Peter Wyhinny