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Editorโ€™s view: BMW 2 Series Active Tourer

30 September 2014

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BMW 2 Series Active Tourer Ralph 800
BMW 2 Series Active Tourer Ralph 800
Theย 2 Series Active Tourer is another example of BMW filtering its brand into areas more accessible to SME small fleets and company car drivers

MPV, hatchback, Golf rival, B-Class rival โ€“ the new BMW 2 Series Active Tourer is all of these. And likely to be a big company car hit we reckon.

Why not?

The Active Tourer is another example of BMW filtering its brand into areas where the blue and white propeller badge can be more accessible to SME small fleets and their company car drivers.

Volkswagen, Golf, hatch, Match
Could the Volkswagen Golf be feeling the heat from the new BMW MPV?

It stands toe to toe with the VW Golf, if perhaps a little more expensive on P11D value. The Volkswagen Golf 5 Door 2.0 TDI Match 150PS has a P11D value of ยฃ22,650 while the BMW 2 Series Active Tourer 218d SE has a P11D value of ยฃ24,150.

But the company car tax bands are identical (17%), the BMW is just marginally more expensive on benefit in kind company car tax (from ยฃ51 more than the Golf) and fuel consumption โ€“ at 68.9mpg โ€“ is identical on both cars.

So should VW be worried? Yes, is the answer, as should every other car maker in that family hatchback sector.

The BMW 2 Series Active Tourer might not be the most stylish BMW in the range, but it certainly delivers on all the areas that concern company car drivers from small businesses: low tax, low running costs, and a premium badge.

All thatโ€™s left to BMW now is to explain this newcomer clearly in what has become a complex and possibly over complicated car range.

More on theย BMW 2 Series Active Tourer

Read our reviewย here

 

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