Co-founder Tim Steiner said: “We wanted to be proactive, rather than waiting for the roads to be gritted or the sun to come out! By fitting winter tyres to our delivery vans, we hope to be able to go places and do things others cannot.”
They weren’t wrong. Whilst many Surrey residents were stuck at home during the inclement weather, Ocado’s Byfleet delivery depot continued to send vans out over their delivery area from Oxford to Brighton.
Meanwhile, customers from other supermarkets were left chasing refunds as their cards had been charged for groceries that never arrived.
Each Continental winter tyre comes with its own storage bag, so it’s easy and clean to take home or you can simply book your Summer tyres into the Kwik Fit “Tyre Hotel” where they will be stored in a central warehouse until the season is over.
Many car dealers, such as Audi, BMW, Lexus and Mercedes now also offer specialist Winter Tyre Services that will help you replace your tyres on a seasonal basis and store the set that isn’t currently fitted to the vehicle.
So not only will you spread your tyre costs over the life of your business cars; you’ll also benefit from enhanced mobility for your business over the winter period thanks to the extra grip provided by winter tyres.
Not convinced you need winter tyres?
Watch this TyreSafe video: