Looking for your next company car?
There’s so much choice and there are plenty of things to take into consideration, each affecting a range of operational factors such as the company finances, brand image, employee welfare etc.
So, break the process down into stages and see how the options line up against your criteria.
Once you have your shortlist, points for and against should be considered – set out your priorities and go with the vehicle that come closest to matching those needs.
Looks
Company cars have to fit in with the rest of your visible assets to properly represent your brand image, so maybe an executive car works best.
Executive models should be well designed, conservative and give off a professional image. There are many manufacturers of executive vehicles and generally people veer towards the German premiums such as BMW, Audi and Mercedes.
Don’t be afraid to consider some of the offerings from volume brands. There are some great models out there from the likes of Volkswagen as well as the Japanese and South Korean brands.
They all have good fuel efficiency, impressive safety records and require little maintenance.
However it may be that your company has a young, fresh and innovative brand image. In this case having highly polished executive vehicles may not be the most appropriate choice.












