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Drawing a line under new Hyundai SUV

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Hyundai Tucson

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9 February 2015

Hyundai Tucson
The Hyundai Tucson will be officially unveiled in Geneva in March

A QUICK designer sketch is Hyundai’s way of giving a sneak preview of its new Tucson compact SUV.

The car is set to be unveiled at the 2015 Geneva Motor Show next month.

Commenting on its design, Peter Schreyer, president and chief design officer of Hyundai, said: “Our new compact SUV will be a big step forward for the Hyundai brand globally. The All-New Tucson has a bold and athletic presence and a proud stance. Its design is characterised by flowing surfaces, bold proportions, sharp lines and – most important – our brand signature hexagonal grille.”

He said the strong, sporty SUV appearance is enhanced by the upright silhouette and sleek character line. At the front, Hyundai’s distinctive chrome-framed hexagonal grille is connected to the headlamp clusters creating a powerful impression.

With more than 1M SUV sales in Europe since the introduction of the first Santa Fe in the early 2000s, Hyundai Motor has established its credibility in the SUV segment.

Follow the link here to access the teaser video, showing the creation of a first design sketch of the All-New Tucson, including design insight from Peter Schreyer

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